Blog
Insights, strategies, and updates on AI visibility optimization
Building an AI Visibility Tool: What I've Learned So Far
A transparent look at building an AI visibility tool: the research behind it, what's working, what's not, and why "famous" doesn't mean "safe" in AI search.
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Why We Built SeenScore: Because GEO Deserves Better Than Hype
The GEO industry is already filling up with hype and empty promises. We built SeenScore differently — research-backed, transparent, and honest about what we can and can't measure.
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What Is GEO? The Truth About Generative Engine Optimization in 2025
GEO (Generative Engine Optimization) helps brands appear in AI search results. Here's what Princeton research reveals, what's still unknown, and why measuring AI visibility matters.
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